A New York model named Alexandra Berrocal earns $30,000 (Rs 25 lakh) per annum. Do you know how? Only by showing off her hands. Yes, you read that right. The Brooklyn resident works in the fashion realm like many others. Her work includes gigs like pouring coffee into a cup or squeezing product with hands and rubbing it around like that. “It’s a very niche industry,” the 37-year-old model told The New York Post. “There’s not that many people that know it’s even a real thing,” she added. Ironically, this isn’t even her primary profession. She has a full-time job in the footwear industry.
Berrocal’s gigs aren’t consistent. She makes approximately Rs 62,588 for a five-hour shoot to Rs 1 lakh for a 40-minute shoot.
Alexandra Berrocal has done modelling for big brands like YSL, Microsoft, Brandon Blackwood, Macy’s, Shake Shack, Kiss Nails and Serena Williams Jewelry. She shoots photos or videos, while holding the products in her hand. She says that when she submitted her portfolio to the fashion companies, she was selected within 10 minutes. She got this job because of the colour, nails and shape of her hands. The frequency of these gigs can be two to three times a month, which can also increase to 10 times. Berrocal said she learned that brands prefer even skin complexions, slender fingers, nice nail beds and clear skin without tattoos or scars.
She says that she has small hands, but it works in her favour as she usually does the shoot of the beauty products. “ And I think because my hand is so small, I make the product look bigger,” said Alexandra Berrocal. As for the upkeep, the model keeps her nails manicured and in a short almond shape. She does her household work wearing gloves. She protects her hands by always keeping them moisturised. While sharing the tips, she said, “If you wash your hands, make sure to put lotion on immediately after, because your hands are one of the first places that show ageing.”
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