Apple M3, M3 Pro And M3 Max Chipsets Launched: What's New
Apple M3, M3 Pro And M3 Max Chipsets Launched: What's New
The latest M3 chips from Apple brings massive enhancements and new features to the new MacBook Pro and iMac.

The Cupertino-based tech giant Apple on Tuesday launched its three new next-generation chipsets — M3, M3 Pro, and M3 Max at its its “Scary Fast” launch event. Company says that these are the first personal computer chips built using the 3-nanometer process technology, allowing more transistors to be packed into a smaller space and improving speed and efficiency.

What is Dynamic Caching Technology? 

According to Apple, the M3 chips features a next-generation GPU, which is faster and more efficient. It also comes with a new technology called Dynamic Caching. Unlike traditional GPUs, Dynamic Caching allocates the use of local memory in hardware in real time.

With Dynamic Caching, only the exact amount of memory needed is used for each task. It dramatically increases the average utilisation of the GPU, which significantly increases performance for the most demanding pro apps and games.

The brand also claims that rendering speeds are now up to 2.5x faster than on the M1 family of chips. The CPU performance cores and efficiency cores are 30 per cent and 50 per cent faster than those in M1, respectively, and the Neural Engine is 60 per cent faster than the Neural Engine in the M1 family of chips.

Apple Brings New Media Engine

These three chips are also coming with a new media engine and now includes support for AV1 decode, providing more efficient and high-quality video experiences from streaming services. The latest chips brings massive enhancements and new features to the new MacBook Pro and iMac.

The next-generation CPU in M3, M3 Pro, and M3 Max claims to offer improvements in the performance and efficiency cores. The performance cores are up to 30 per cent faster than those in the M1 family.

The efficiency cores are also up to 50 per cent faster than the efficiency cores in M1, so everyday tasks are faster than ever, while allowing the system to maximise battery life.

According to Apple, M3, M3 Pro, and M3 Max also have an enhanced Neural Engine to accelerate powerful machine learning (ML) models. The Neural Engine is up to 60 per cent faster than in the M1 family of chips, making AI/ML workflows even faster while keeping data on device to preserve privacy.

“Powerful AI image processing tools, like noise reduction and super resolution in Topaz, get even faster. Scene edit detection in Adobe Premiere and Smart Conform in Final Cut Pro also see a boost in performance,” the brand also.

All three chip also have an advanced media engine, providing hardware acceleration to the most popular video codecs, including H.264, HEVC, ProRes, and ProRes RAW.

Also, the M3 has an 8-core CPU, with four performance cores and four efficiency cores, that is up to 35 per cent faster than M1 for CPU performance. And it supports up to 24GB of unified memory. Apple said that M3 Pro, and M3 Max helps the new MacBook Pro achieve the longest battery life ever in a Mac, more than 22 hours.

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