New Delhi: Textile minister Smriti Irani on Thursday met renowned fashion designers Anita Dongre and Manish Malhotra to discuss ways to promote Indian handloom.
Irani posted on Twitter a few pictures from their meeting.
"In conversation with @anitadongre for taking forward #IWearHandloom to support our weavers," the minister tweeted.
In conversation with @anitadongre for taking forward #IWearHandloom to support our weavers pic.twitter.com/M4iO5Z5qdA— Smriti Z Irani (@smritiirani) August 4, 2016
Irani has been promoting handlooms on social media since she took charge of the textile ministry.
On Monday, Irani tweeted a photo of herself in a blue silk sari, captioning it, "I support Indian weavers, here's my #IWearHandloom look handwoven silk from Bihar."
She further explained how the campaign worked. "Share your look and tag five people," she wrote.
Taking her challenge seriously, a number of Twitterati immediately began to share and tweet images of their handloom outfits along with the hashtag, and mentioned why they loved Indian handwoven textiles so much.
Among them were sports personalities like Vijender Chauhan and Virender Sehwag; designers like Manish Malhotra and Suketu Dhir; while the political sphere was represented by Jaya Jaitly and Amruta Fadnavis.
Irani's 'Selfie With Handloom' campaign, will go on till August 7, which is observed as National Handloom Day.
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