Belly Button Piercing: How The Gen-Z Pop Stars Are Bringing Back The 90s Trend

In the 1990s, fashion wasn’t just about clothing, it was a statement, a form of self-expression that extended beyond fabric and into the realm of body adornment. Among various trends that emerged during this time, one particular accessory captured the imagination of the youth: The belly button piercing. Adorning the midsection with stunning jewellery, often featuring intricate designs and sparkling gems, became a hallmark of ’90s fashion.

This fashion statement became a popular trend amongst celebrities like Britney Spears and Beyoncé. However, as the millennial era approached, the fervour surrounding belly button piercings gradually subsided.

As new fashion trends emerged, the allure of this once-iconic accessory found a resurgence in the modern age, particularly among Gen Z. Known for their fondness for experimenting with various styles to add a unique edge to their looks, this generation has embraced belly button piercings and navel jewellery as a means of self-expression.

In recent times, a wave of Gen Z pop stars, such as Addison Rae and Ice Spice, have been seen sporting sparkling gems on their navels. Rae, for instance, recently shared a glimpse of her new bling on Instagram, complementing her bralette top and classic black jeans, captivating her audience with her stunning ensemble.

Ice Spice also offered a sneak peek of her navel jewellery in a recent post. She confidently flaunted her midriff adorned with stunning navel jewellery, pairing it with a light pink bralette top and a stylish jeans-styled skirt featuring a chic slit down the middle.

At the 2024 Vanity Fair Oscar party, celebrities confidently embraced the revival of belly button piercings, donning sheer and alluring outfits. Vanessa Hudgens was among those who embraced the trend, effortlessly showcasing her navel piercing with a chic maternity ensemble. Meanwhile, singer Caroline Polachek made a striking statement with her navel stone, elegantly pairing it with a black jacket-style top that draped open at the waist to accentuate the exquisite jewel. Her ensemble was impeccably paired with black capri pants adorned with oversized black bows at each end, adding a playful touch to her look. Completing her ensemble with sleek black high heels, Polachek epitomized sophistication and modern allure.

Not limited to just pop stars, our very own desi girl Priyanka Chopra has also embraced this classic-meets-modern fashion trend. Last year, Priyanka was spotted striking a pose in an embellished white crop top and mini skirt, elegantly paired with a shimmering silver jacket. Amidst the glamour of her ensemble, her belly button piercing took centre stage.

What are your thoughts on the belly button piercing trend?