CHENNAI: To most of us, the word Julienne can mean anything. It can be the name of a song or a person or probably even an expensive perfume from an exotic country. But to R K Venkatesan, his team at Veggi Bazaar and his clientele, (and the regular watchers of Masterchef Australia, of course) the word has a who different meaning. It means the evenly and thinly sliced vegetables that are available at the Veggi Bazaar website. Veggi Bazaar, one of the country’s first online destinations for fresh fruits and vegetables, home-delivers cut veggies and fruits to Chennai. With the arrival of this website, we can gleefully say goodbye to long phone calls to get our veggies and fruits delivered from the nearby grocer or the usual morning haggle with the push-cart vendor. Once you ensure that they deliver to your area code, shopping for your meals is just a click away. Unlike the run-of-the-mill startup centre every IT professional tried to put up during the recession, Venkatesan had something else up his sleeve. Considering his father was in the catering business, it also made sense for him to get involved with something to do with food. “My wife and I found it very difficult to shop for fruits and vegetables, considering both of us were working and we were mainly looking for hygienic cut vegetables,” explains Venkatesan and adds, “Keeping in mind the time constraint everyone else also has, we thought internet was the right medium.” He also makes sure that the vegetables and fruits that go out on delivery are as hygienic as they can be. “There is no hand touch, the vegetables are all machine-cut and are also cleaned and washed carefully before being packed into trays with plastic wrapper,” he explains. Apart from the Julienne cut, they also have diced and ripper cut sliced vegetables and fruits. To help make kids’ meals fun, they also offer various packages, with one colour scheme each day. Drive away Monday morning blues with hues of purple with the Monday Purple Package with Red Cabbage Grater cut (250 Gms), Beetroot dice cut (250 Gms) and Chevvazhai Pazham (3 Pieces). To make shopping easier, they offer smartly planned, preset packages such as the Pregnancy Combo Pack and the Kids and Vitamins Package. And if you have scrounged around expensive stores looking for exotic ingredients, Veggi Bazaar is the perfect solution for you. They have leeks, asparagus, lettuce, broccoli, celery, among other greens. These “English vegetables,” as Venkatesan calls them, are directly sourced from Ooty, he informs us. The other products available through the website are sourced from the Koyambedu market and farms 90kms away from the city. All orders that have a billing value of over `150 are not charged for delivery, whereas for those lesser than `150, a nominal charge of `20 is levied. Orders from phone calls are taken in till 7pm, while those from the website are taken in until 10pm. “Our delivery people call the customers ahead and provide them with a window time of two hours,” says Venkatesan. [email protected]
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